The data reflect activity through May, before the FIFA Women's World Cup kicked off in France. The COVID-19 pandemic motivated consumers to find alternative ways to socialize, leading to a surge of interest in apps dedicated to finding friends and meeting new people. Globally, consumer spending on the App Store reached $72.3 billion, up 30.3 percent Y/Y from $55.5 billion in 2019. Sensor Tower's State of Dating Apps 2021: Younger Users Drove Growth Amid COVID-19. Sensor Tower’s App Teardown product allows you to look under the hood of the market’s most successful apps and see how their developers approach mobile technology. As in previous years, this exceeded the amount users spent on Google Play, which grew 30 percent Y/Y from $29.7 billion in 2019 to $38.6 billion. Sensor Tower is the leading solution for mobile marketers, app developers, and industry analysts who demand superior competitive insights into the mobile economy. How does Sensor Tower convert revenue from local currency to USD? The spending gap between the platforms remained relatively flat compared to 2019. App Revenue other key stats. 2020 © SensorTower Inc. - All Rights Reserved. Sensor Tower’s latest State of Dating Apps report, available now, reveals the latest trends among the top dating apps in the United States. Apple's customers may end up spending more on non-gaming mobile apps by 2024, data analytics firm Sensor Tower said, as lockdown lifestyles result in users looking beyond games to apps … TikTok was the top grossing app in September as well, and the most downloaded app globally during the last quarter. Sensor Tower found that among the top 100 nongaming apps in the US, those using subscriptions generated $4.6 billion in revenues in 2019, an increase of $800 million from 2018. In a post on its … Although the COVID-19 pandemic changed how consumers socialize and interact, it hasnât prevented them from seeking out romantic connections and new friendships. Join over 40,000 mobile experts, including Uber, NBC, and Supercell. Gain insights into keyword and competitive data with Sensor Tower's App Store Optimization (ASO) and Store Intelligence products. Sensor Tower's data also indicates strong growth for sports apps, with revenue surging last month from a year earlier. 3.9K likes. On Googleâs platform, Garena Free Fire saw the most downloads, reaching 254 million installs on that platform, down 2.5 percent Y/Y. According to Sensor Tower data, around $47.6 billion was spent on iOS games in 2020, up 25% in 2019. Fox is streaming the entire tournament on its Fox Now and Fox Sports apps, which may help to support growth this month. Sensor Tower: Genshin Impact reaches $874 million in revenue, becomes top earning mobile RPG News , 05.03 CreativeForge Games’ Piotr Karbowski: “In … Sensor Tower: iOS Users Spent $10.3 billion on Top 100 Subscription Apps in 2020, Up 32% Year-on-Year . InnerSlothâs Among Us was a breakout hit last year and was also the most-downloaded title on Appleâs platform, reaching 92.8 million on Appleâs platform last year. Now, new data from app intelligence firm Sensor Tower indicates U.S. subscription app revenue grew by 21% last year from the $3.8 billion generated by the top 100 subscription apps … Learn how Sensor Tower can give you the app store data you need to succeed. Consumer spending on mobile apps and app installs grew significantly during the first half of 2020, in part due to the COVID-19 pandemic, according to new data from Sensor Tower. Sensor Tower data powers the mobile growth teams at Uber, NBC, Supercell, and many more leading app publishers. Office Locations: San Francisco, London, Shanghai, Seoul The category as a whole also reached new heights, generating $79.5 billion last year across both app stores globally. This figure represents 18.6 percent Y/Y growth from nearly 6 billion in the previous year. This figure represents 30.2 percent year-over-year growth from 2019 when app stores generated $85.2 billion. That means that Apple's App Store earned nearly twice the revenue of Google Play. According to Sensor Tower Store Intelligence data, worldwide consumer spending in the top 100 non-game subscription-based apps grew 34 percent year-over-year from $9.7 billion in 2019 to $13 billion. Sources: App Annie, Sensor Tower * Arena of Valor is Honor of Kings, Tencent changed the name at international launch. This is around 14 percentage points higher than the Y/Y growth experienced by both stores in the previous year. Due to a spike in interest in the category, the Y/Y growth last year outpaced the previous yearâs growth by 23 percentage points. Sensor Tower’s first-ever Mobile Game Taxonomy Report, available now, utilizes our new… Read More »Sensor Tower’s … First-time installs set a new record in 2020 as the App Store and Google Play collectively reached nearly 143 billion, up 23.7 percent from approximately 115.5 billion in 2019. On Googleâs platform, WhatsApp saw the most installs last year, reaching more than 598 million installs on that marketplace. On Android devices, Google One generated the most revenue last year, climbing 41.9 percent Y/Y to $444 million on Google Play in 2020. The App Store generated 87.3 percent more in consumer spending than the Play store, … Improve visibility, performance and ROI for your mobile app. Among them, 97% are from China, followed by Thailand with 1%. Younger Users Are Flocking to Dating Apps As we revealed in our Mobile App Industry Trends report , younger users are driving social app growth—including dating apps. 2020 was a record-setting year for both mobile games and non-game apps, and consumer spending on Appleâs App Store and Google Play soared to new heights as users turned to their mobile devices for education, employment, and entertainment. Sensor Tower’s product suite includes: Top Charts, App Intelligence, Store Intelligence, Ad Intelligence, and Usage Intelligence. Ownership of the apps … Specifically, regarding the App Store, Sensor Tower says that App Store revenue rose to $19B in the quarter, a 31% increase on Q3 of 2019. A year dominated by a global pandemic has seen five mobile games break $1 billion in revenues so far, according to Sensor Tower. Gain insights into keyword and competitive data with Sensor Tower's App Store Optimization (ASO) and Store Intelligence products. RPD allows you to compare monetization strategies, and can be used as a signal for an app’s LTV or ARPU. A report by Sensor Tower reveals that Apple’s App Store earned $19 billion in Q3 2020 whereas Google made $10.3 billion revenue from Play Store. Games accounted for 66% of all App Store revenue… For the first three quarters of 2020, the top 25 dating apps in the U.S. saw their lowest average user age in at least three years. Zoom saw the highest number of first-time installs in 2020 on the App Store, growing 1,686 percent Y/Y to 212.5 million installs on that platform. By Luke Dormehl • 7:06 am, July 2, 2020. This is up 26 percent from slightly more than $63 billion in 2019, and represents 71.7 percent of all in-app spending for the year. Games were downloaded approximately 10.1 billion times globally on the App Store in 2020, up 9.8 percent Y/Y. Armando Orozco, an Android analyst for Malwarebytes, said giving root privileges to an app exposes a user to significant risk. Despite Google Play’s slightly bigger growth, Sensor Tower anticipates that the App Store will account for 62 percent of all mobile app spending in 2023. The figures are worldwide for December 25, collected by the signing of analytic Sensor tower. App Store revenue continues to dwarf Google Play’s in 2020. Our metrics enable you to understand not only how apps are performing in the marketplace overall, but drill down further to the oncoming trends and signals to help your company stay ahead of the competition. Research firm Sensor Tower has backed up its previous claims about App Store spending during the pandemic, with a new report covering the whole of 2020. Sensor Tower told Buzzfeed News that it collects anonymized usage and analytics data to determine the popularity, usage trends, and revenue of apps. Now, new data from app intelligence firm Sensor Tower indicates U.S. subscription app revenue grew by 21% last year from the $3.8 billion generated by the top 100 subscription apps … Revenue from the top 100 earning non-game subscription apps represented about 11.7 percent of the $111 billion that consumers spent on in-app purchases last year, the same share as in 2019. Honor of Kings from Tencent was the highest grossing iOS game, generating $2.5 billion last year on that platform, up 47 percent Y/Y from $1.7 billion. Aside from games, Entertainment category apps saw the most user spending on the App Store, growing 29.3 percent Y/Y to $5.3 billion. Although mobile games generated more revenue this year, its share of overall consumer spending declined approximately 2 percentage points from 2019, reflecting the growth of categories such as Entertainment in the wake of the COVID-19 pandemic. See the Top iOS Apps in US on the App Store Charts by Free, Paid, and Top Grossing. Sensor Tower’s product suite includes: Top Charts, App Intelligence, Store Intelligence, Ad Intelligence, and Usage Intelligence. Adoption Up 30% During COVID-19, Speeding Up the Back End with Graph Theory, How We Scaled to Thousands of Sidekiq Workers. Both App Annie and Sensor Tower offer mobile app data, but each gathers their mobile data using different technology and processes. Worldwide Mobile App Revenue and Downloads. The top chatting apps such as Tagged and MeetMe experienced a spike in revenue in Q2 2020. According to the survey agency Sensor Tower According to the analysis, in January 2021, the global mobile game revenue ranking was determined by Tencent’s “King of Glory》It won the first place with a result of US$267.3 million, an increase of about 22% from January 2020. Mobile app market intelligence firm Sensor Tower, which provides data-driven insights about the app economy, has raised $45 million in new funding from Riverwood Capital. App Revenue other key stats. A Day With $ 407.6 Million In Revenue And 34.5% YoY Growth The Apple App Store and the Google Play Store both performed their best. App revenue hit $28.9 billion in Q3 2020, an 80 percent increase year-on-year; Apple’s iOS dominates revenue generation, despite having less than 15 percent global market share. Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. Sensor Tower: iOS Users Spent $10.3 billion on Top 100 Subscription Apps in 2020, Up 32% Year-on-Year ... revenue from subscription apps purchased on the App … Sensor Tower utilizes Net Revenue as our metric for measuring app earnings.Our App Store and Google Play revenue are Net; as estimates reflect app's gross revenue minus 30%, which is the base amount Apple and Google take from all app purchases.Our revenue estimates include spending on paid apps, in-app purchases, and in-app subscriptions. On the App Store, the Photo & Video category saw the most non-game app installs, climbing 8.7 percent from 2.3 billion in 2019 to 2.5 billion. Revenue Per Download (RPD) is a measurement of an app’s performance available in App Analysis of Store Intelligence. Sensor Tower equips you with the data and insights needed to master the mobile app ecosystem. Sensor Towerâs Store Intelligence platform is an Enterprise level offering. First-time installs of mobile games reached 56.2 billion in 2020 across both marketplaces collectively, surging nearly 33 percent Y/Y. For more analysis on dating apps from the Sensor Tower Store Intelligence platform, including key insights on the latest advertising and demographics trends, download the complete report in PDF form below: Follow us on Twitter for even more insights and relevant news on the app economy. 2 dating app in the U.S. The App Store generated more than three-quarters ($3.6 billion) of … TikTok, including Douyin on iOS in China, was the non-game app that generated the most revenue globally on the App Store in 2020, growing more than 600 percent Y/Y to $1.2 billion on that marketplace. Follow us on Twitter for even more insights and relevant news on the app economy. Sensor Towerâs latest State of Dating Apps report, available now, reveals the latest trends among the top dating apps in the United States. Drive strategic decision making with Sensor Tower's Store Intelligence platform. Sensor Tower. Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. RPD represents cumulative revenue divided by cumulative downloads, or simply put: RPD is the average revenue that an app earns per download. As in previous years, this exceeded the amount users spent on Google Play, which grew 30 percent Y/Y from $29.7 billion in 2019 to $38.6 billion. On Google Play, Social was the highest-earning category, climbing 71.4 percent Y/Y to $1.2 billion last year from $700 million in 2019. ; Store Intelligence – offers an unparalleled web-based analysis of downloads and revenue estimates for millions of apps, thousands of publishers, and all major countries and categories. Office Locations: San Francisco, London, Shanghai, Seoul Interested in learning more? Ahead of its 2021 IPO, Bumble has solidified its position as the No. Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. Developers are reacting by adding features to apps that appeal to younger users, such as live streaming, and experimenting with advertising on networks such as MoPub and Vungle, which are typically popular for mobile games. As we revealed in our Mobile App Industry Trends report, younger users are driving social app growthâincluding dating apps. With a nuance: the App Store keeps more than double the amount collected by the Play Store during this day. Adoption Up 30% During COVID-19, Speeding Up the Back End with Graph Theory, How We Scaled to Thousands of Sidekiq Workers. Although the average age of dating app users has been steadily declining in the last three years, the COVID-19 pandemic has accelerated this trend. This is more than the market share held by its next four largest competitors combined. The COVID-19 pandemic and related lockdowns have sparked a surge in revenue, downloads, and usage across almost all mobile gaming genres, and the space is more competitive than ever, with publishers having to discover new ways to innovate to find their own niche. If you're a member of the press and are interested in mobile app insights for your reporting, please contact us to learn how we can help. Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. App Intelligence – monitors all aspects of your app’s global storefront, track, test, and optimize keyword strategy, and keep a close eye on your competition. As our previous report noted, a record five mobile games earned more than $1 billion in 2020. The Average Size of the U.S. App Storeâs Top Games Has Grown 76% in Five Years, Discover Emerging Genre-Level Trends with Sensor Tower Game Intelligence, Top Mobile Publishers Worldwide for February 2021 by Downloads, Top Apps Worldwide for February 2021 by Downloads, 5-Year Market Forecast: App Spending Will Climb to $270 Billion by 2025, The Top Mobile Apps, Games, and Publishers of 2020: Sensor Tower's Data Digest, Sensor Towerâs 2020 Food & Drink Report: U.S. As you might expect, TikTok was the highest-earning non-gaming app on iOS in the quarter, despite a looming ban in the U.S. Games on Google Play saw nearly $32 billion in worldwide consumer spending in 2020, up 27 percent Y/Y from a little more than $25 billion in the previous year.